Samsung recently worked with Viral Factory on a viral marketing initiative. Pretty interesting approach to getting people’s attention - get a huge herd of sheep and cover them in LEDs. When it gets dark, make them run around and timewarp the video playback for all kinds of interesting visual effects. While I’m not a big fan of herding sheep, I watched the video until the end - one of those things where you’re just not quite sure why you keep watching, but you do.

Enter the code:
Check it out below. Viral marketing agencies are definitely in a position to be as creative as they want to be - and I love that!

No related posts.