Samsung recently worked with Viral Factory on a viral marketing initiative. Pretty interesting approach to getting people’s attention - get a huge herd of sheep and cover them in LEDs. When it gets dark, make them run around and timewarp the video playback for all kinds of interesting visual effects. While I’m not a big fan of herding sheep, I watched the video until the end - one of those things where you’re just not quite sure why you keep watching, but you do.
A story out of Yahoo Tech about a dispute that recently took place in the streets in Broughton, Buckinghamshire, southern England. Apparently people don’t like having pictures taken of their houses and plastered on the Internet for all the world to see. A man ran out to the car - guess he forgot to close the blinds.
I’m trying to dive into Google Analytics to better understand what its really capable of. Certainly “out of the box” it provides sufficient functionality for the average website owner, but for those that want to perform better segmentation and optimize marketing channels it doesn’t live up to Omniture or Core Metrics. Even so, it’s free, quick and easy to install.
I stumbled upon an article that explains how to leverage some of the advanced functionality in Google Analytics. Specifically, the article describes a step-by-step process to create filtering based on the referral header that parses Google search click-thrus. It also walks through advanced segmentation, enabling you to view reports based on visitors from Google, and which page your link showed up on for their search. Pretty powerful stuff when you’re working on keyword optimization strategies.
Check out yoast’s article titled New SEO reports for Google Analytics
Wordpress has released 2.7, and its already been downloaded close to a million times. Fortunately, the open-source community moves swiftly, and Wordpress is no exception. They released a survey back in December of 2008, and while the survey is now closed, it provided some pretty interesting insight into potential 2.8 enhancements - definitely worth taking a look at if you’re a Wordpress fan. A couple of the “wish list” items that caught my eye are:
Just a quick note - I am working on a new “Labs” section of the site where I can expose some of the projects I’m actively working on. The first topic to tackle is Wordpress. I use it. You use it. Millions of people a day use it.
I’ll be covering topics like code development, plugins, themes, CMS and all other things relevant to the tech-inspired. Stick around - it will be launching sooner than you may think.
Check out ComputerWorld’s list of the top 25 most anticipated open-source releases coming in 2009.
Topics include:
· Browsers and OS
· Mobile Software
· Programming Tools and Languages
· Business Apps
· IT Administration Tools
· Content Management and Collaboration Tools
· Other really cool stuff
Welcome to csull.com. This is really a place for me to share all sorts of things that I find interesting, in the hopes that you will too.